Using LinkedIn for outreach to new business prospects is an easy way to connect with people you haven't met before - but how do you stand out in a good way? Learn about some faux pas to avoid before connecting.
In sales, a lot of times you'll hear businesses who are new technology or industry "disruptors" say they have no competition. This is a sentiment I wholeheartedly disagree with. In many cases companies have pretty direct competition. Even if a product or service out there can't get the same results as you can, you are still competing with everything else your prospect can do with his or her dollar.
The best salespeople aren't just there to push a product or service, they genuinely want to make connections with those around them and leave the world a better place. This is the topic I will be exploring through this blog. I'll be sharing examples, tips and best practices.